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News You Can Use
» Transcontinental is proud to sponsor the 2010 Custom Content Conference. The event focuses on custom publishing, custom media and content marketing. Contact us to schedule a meeting with one of our representative at the conference that will take place on March 24-26 in Nashville.

» Click here to read the article Four Magazine Tech Trends for 2010 and Beyond written by Bruce Jensen from Transcontinental and published in Folio, January 2010.

» Looking for integrated marketing communications strategy, content creation, consumer insight and advanced delivery technologies?
Find out what our Marketing Communications services can do
for you.

» Take advantage of an exclusive access to content published in Insights from our 2008-2009 Content Library.
Sustainability in Action
Transcontinental just launched its 2009 Sustainability Report! Read the press release here and download the report here.
Survey Results From Previous Issue

In the previous issue of Insights, we asked you to tell us which topics you would love to read more on in 2010. These are the most popular topics.

Production - manufacturing topics
1. Paper options
2. Cost-cutting production solutions
3. Printing innovations
4. Multiplatform strategy/Digital publishing
Marketing - communication topics
1. Website development and trends
2. Email marketing
3. Social media
4. Cover, insert and design trends

In future Insights issues, don’t miss out on the opportunity to read about these topics! We will provide you with information destined to help you be as competitive as possible within the magazine industry.

We thank all of the respondents, and we congratulate Marie-France Denis from Les Éditions Ulysse, who won the iPod Touch in our free drawing.


Revenue Generating Ideas
Insights presents both new and proven ideas for increasing
your magazine revenue.


E-mail advisor - How to build a positive e-mail reputation

E-mail communications are playing an increasingly important role in today’s magazine publishing environment. But poor e-mail practices can tarnish your publication’s reputation faster than a mouse click. Learn about best practices for establishing and maintaining a strong and positive e-mail reputation.
» Read more.

Link to Other Insights Issues:

» Book
» Catalogue
» Marketing Communications
» Newspaper
» Retail


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