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Sustainability in Action
Sustainability defined
Sustainability is top-of-mind with today’s consumers, and marketers must now respond to a new set of "green" expectations. Transcontinental shares its sustainability views. Click here to learn more.

Celebrate Insights’ 3rd Anniversary with us!

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Go Revenue Generating Ideas
Insights presents both new and proven ideas for increasing
your magazine revenue.


Enhancing Revenue Through Effective and Profitable
Subscriber Dialogues


Magazine readers have more choices and are being solicited through more channels than ever before. The key to generating loyal readers and greater advertising revenue lies in developing dialogues and deeper relationships with subscribers. Read on to gain specific recommendations from Transcontinental Database Marketing for better developing and leveraging customer data. Link to Previous Issues:

View previous 2009 Insights issues and take advantage of content that will help you reach your efficiency optimization targets.

No. 10 – Magazine Publishing Circa 2010
No. 9 – 3 Ways Ad Inserts Can Help You (and Your Advertisers) Prosper!
No. 8 – Six Steps for Making Sense Out of Sustainability
No. 7 – Magazines are the Medium Most Referenced in Daily Work Activities
No. 6 – Magazine and the Web – Best Media Mix
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